Habitual has been championing personal style and inner confidence since its inception in 2001. Boasting a rich heritage as one of the original premium denim labels, the brand focuses on quality and sustainability while continuing to produce styles that will easily become 'habitual' staples. Habitual jeans are renowned for their superb fits and expert cuts. Sewn and washed by skilled artisans in Los Angeles, each pair of denim trousers is an essential, timeless investment. Choose from a wide variety of flattering silhouettes, from high-rise and mid-rise to skinny and bell jeans, in an eclectic mixture of colours.