Now considered one of the most interesting labels on the Italian fashion market, Alessia Giacobino founded the Jo No Fui brand in 2000. Boasting an instinctive and technical eye, Giacobino has a degree in Architecture, experience in interior design and a family history in fashion. Lending her incredible talent to clothing, the designer produces elegant, unique and superb quality apparel. Jo No Fui skirts are skillfully crafted to accentuate the body's natural curves. Based in a charming colour palette with varying textures and delicate finishes, this range of skirts includes knee length, mini and maxi styles.