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HL Heddie Lovu is a contemporary Japanese label focusing on elevated menswear for the discerning, style-conscious man. It brings forth a covetable line of men's HL Heddie Lovu clothing that puts a new spin on the classics, whether it's a pair of distressed, ripped denim jeans, a graphic printed T-shirt or a retro-inspired bomber jacket. Immaculately crafted in premium quality fabrics, men's HL Heddie Lovu clothing is a sophisticated, luxurious yet totally trend-right choice.