Diffusion line Steven by Steve Madden is the main brand's most directional range. Offering up trend-led, experimental styles for the daring fashionista, the collection is expertly imbued with the American designer's creative-chic signatures. The highly influential designer burst onto the fashion scene in 1990 and continues to champion a modish blend of street style, rock and roll sex appeal and an urban attitude. Steven by Steve Madden clutches lend themselves to an effortlessly stylish finish all year round. Each abiding outfit companion is rendered truly unique by bold forms, chunky adornments, vibrant hues and metal hardware while staying true to an innate feminine-chic appeal.