Greg Lauren on sale

Nephew of Ralph Lauren and recently artist-turned-designer, Greg Lauren has followed in his uncle’s footsteps by launching his own clothing line. The road to menswear was an unlikely one for Lauren, all beginning when the Los Angeles-based artist unveiled an art exhibition of paper clothes. The ‘clothes’ were so meticulously put together and well thought out that many wondered if it might not make the basis of a real fashion collection. Lauren quickly came to the same conclusion and began working on a series of wearable jackets.

Today, the Greg Lauren brand has expanded to offer an impressive range of apparel. Featuring hand-distressed garments and be-spoke vintage materials, each individual piece is different from the last.