Hope is a Swedish fashion label created and run by the designers Ann Ringstrand and Stefan Soderberg. The brand’s signature style is low key, raw and authentic to support ‘ease in everyday life’ and supply a well-dressed and relaxed look. The first woman collection was launched in 2002 and in 2005 a collection for men was added to the line.
Today, Hope collections offer a full range of apparel and accessories for both men and women. The inspiration derives from traditional men’s workwear and vintage uniforms, to give clean silhouettes and classic function.