Launching his debut label in 1996, James Perse first gained attention and a cult following within the fashion industry for his selection of staple T-shirts that fused luxury with comfort to create the perfect casualwear. Since then, the label has stayed true to its roots with clothing collections that give casual clothing a luxurious appeal. The result is clothing that perfectly embodies the relaxed and laid-back Californian style. Look to the label's selection of sweats for a collection of simple and timeless designs that have been made in fine fabrics and materials, for a functional yet effortlessly stylish finish.
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