BASKING IN BASKETS WITH LOEWE
What do Jane Birkin, Little Red Riding Hood and Loewe all have in common? If your mind raced to raffia, then you’d be on the money. Transcending time and whimsy, the basket bag is an accessory beloved by all. From childhood tales and playing picnic, to the upper echelons of celebrity and the bohemian bourgeoisie (or playfully known in Paris as Les Bobos), basket bags have been swinging off arms for centuries.
Yet, there’s been one brand which has steadily and deservedly become revered as leader in the rattan ranking. Injecting a consistent sense of play and purpose to their weave, Loewe has been at the forefront of the contemporary basket bag revolution. Beloved by it-girls and cemented in the cultural zeitgeist, Loewe’s commitment to the woven sac-du-jour proves that there isn’t anything wrong with putting all your eggs in one basket. Unless you fall in love with the whole collection. Then you just need more eggs.
