Chufy

Capitalizing on her success as a fashion consultant and influencer, Sofía Sanchez de Betak launched her label to create luxurious clothing that reflects her travels around the world.

Born in Buenos Aires and based in New York, the designer cites South America as a main source of inspiration, resulting in a collection of dresses, capes, trousers and ponchos that are made using artisanal techniques. Combining intricate hand-embroidery with traditional silhouettes, the collection is unique and timeless at once.