JanSport is an American brand of backpacks and collegiate apparel. Founded in Seattle in 1967, the label’s story began with the launch of its iconic leather-bottom bag. Owned by one of the world’s largest apparel companies VF Corporation, JanSport and The North Face (also owned by VF Corporation) sell nearly half of all small backpacks sold in the United States.
JanSport bags continue to be durable, functional and versatile, constructed from quality materials to last a lifetime. Each backpack undergoes thorough on-the-mountain testing to ensure each bag is equipped for any adventure. The brand continues to innovate and build functional gear that meets the needs of everyday life.