The Upside

From Australian designer Jodhi Meares comes a pioneering new activewear label inspired by the changing needs and values of the 21st century customer. While the lines between dressing for the office, after hours or the weekend have merged, The Upside presents an innovative new collection of sportswear and casualwear with a free-thinking spirit and a progressive design approach.

Look to this unique brand to find edgy swimwear, crop tops, tanks and leggings with a hip yet understated aesthetic. Muted, clean colours meet exotic prints and bold slogans, while eco-friendly fabrics reflect the needs of the modern world.