The little sister line to Italian label Blumarine, Blugirl takes the main label's signature romantic and feminine designs and translates them to a younger audience, putting a playful twist on the collections for a fresh vibe. Glamorous yet accessible, it's a trend-led line made with modern, fashion savvy girls in mind. Expect delicate prints, pops of colour and pretty embellishments across the line. Its dresses are a hallmark of the label. Using classic silhouettes, everything from elegant maxis to classic shifts and prom dresses are done out in vivid shades and ultra girly prints with a romantic edge.