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The Emilio Pucci Dress Buying Guide

Jet-set charm doesn’t come much more reputable or distinguishable than Emilio Pucci, with luxury pieces that feature iconic symmetrical prints in multicolored swirls and flowing fabrics. Whether you prefer flamboyant designs or minimalist looks, all dresses by Emilio Pucci are immaculately cut to flatter the feminine form. Magnificent use of color is one of the Italian brand’s standout features. Discover pastels and neutrals as well as dresses in colorful jewel hues. Ahead, see our Emilio Pucci dress buying guide to find out more about styles, sizing and garment care.

After the Italian label was established in the 40s, Emilio Pucci came to define the fashion of a generation of jet setters in the 50s and 60s, with his luxury fashion pieces created in his signature geometric prints in kaleidoscopic swirls and flowing fabrics. That signature style continues to this day, translating to graphic prints covering swathes of fabric that flow over the body, while still creating a body conscious silhouette. An Emilio Pucci dress retains a retro yet innovative feel, with short shifts, loose-fitting wraps and floor-sweeping maxi dresses that exude the luxury and glamour they're known for.

The Most Wanted Emilio Pucci Dresses

  • Emilio Pucci Maxi Dresses

    Step out in a sophisticated Emilio Pucci maxi dress. Choose from long sleeve, short sleeve or sleeveless styles. Or opt for a floor-sweeping kaleidoscopic-print design, made from 100% cotton. The Emilio Pucci maxi dress is a sure-fire way to enliven your vacation edit. From fluid silk-blend designs for a bohemian vibe to sequin-embellished numbers for an enviable evening look, these maxi dresses have you covered.

  • Emilio Pucci Cocktail Dresses

    Defining the essence of jet-set, Emilio Pucci cocktail dresses capture the eras of the 50s and 60s, thanks to their bohemian aesthetic and standout colors. Famed for its signature geometric prints and kaleidoscopic swirls and flowing fabrics, it’s no wonder the Italian label was dubbed ‘Pucci prints’. Discover cocktail dresses in a range of bold colors, complete with feminine embellishments and the fashion house’s signature prints.

  • Emilio Pucci Mini Dresses

    From off-the-shoulder styles with ruffle detailing around the collar to wrap-around numbers featuring psychedelic prints and acid color, Emilio Pucci’s collection of mini dresses will no doubt add a burst of color to your vacation closet. Many are decorated with the label’s instantly recognizable abstract prints and irreverent, joyful details.

The Emilio Pucci Dress Sizing Guide

Emilio Pucci dresses are labeled in Italian sizing and the brand is considered true to size overall.

Use the universal conversion chart below to find the right size for your country.


How To Care For Your Emilio Pucci Dress

Emilio Pucci dresses are manufactured from a variety of fabrics, the main materials being silk and cotton. These fabrics are particularly delicate, so most pieces from this brand are dry clean only.

Take extra care with gowns and long dresses from Emilio Pucci as some feature embellishments and should be handled, cleaned and stored with care.

The below care information is based on silk dresses only.

Step 1 – Prior to hand washing, you can pre-treat your Emilio Pucci silk dress with a stain solution (available online or in store) by applying directly to the spots as well as vulnerable areas such as necklines, cuffs and underarms. The stain solution will remove tannin stains such as wine and juice.

Step 2 – If you want to get rid of unwanted odors, pre-soak your dress in a mixture of ¼ cup of scented vinegar and cold water. Leave for 30 minutes.

Step 3 – Prior to handwashing, turn your Emilio Pucci dress inside out.

Step 4 – Fill a sink or a tub with cool water as well as two capfuls of a delicate silk detergent. Immerse your dress in the solution and carefully agitate the water with your hand so the water and soap mix is evenly distributed. Leave to soak for roughly 30 minutes.

Step 5 – Rinse your dress under cool, running water until all soap is removed. Avoid wringing out afterwards. Carefully press the water out of your dress between your hands or against the sink.


Do Emilio Pucci dresses ever go on sale?

Emilio Pucci has regular sales on its own website, and sales are also available via other designer retailers. Visit Farfetch, THE OUTNET.COM, MATCHESFASHION, Mytheresa, LUISA VIA ROMA, and others featured on Lyst. Sometimes, promo codes can also be used on the Emilio Pucci retail site.

What is an Emilio Pucci dress?

An Emilio Pucci dress typically features free-flowing lines that follow the natural curves of the body. Inspired by exotic cultures and the natural landscapes of the Mediterranean, Pucci dresses are printed in luscious, bright colors – look out for lemon yellows, azure blues, bougainvillea pinks, frosted lilacs and almond greens. Each dress in the Emilio Pucci range exudes energy and emotion while also being relatively simple in style.

Where can I buy Emilio Pucci dresses?

The most recent collection of Emilio Pucci dresses can be purchased from premium retailers and websites, like OUTNET.COM, Farfetch, Harrods, Stylight, and others featured on Lyst.