Having founded his namesake label in 1924, Hugo Boss is now a globally renowned brand. The German fashion house boasts several diffusion lines including Hugo, the youthful and progressive selection of luxuriously modern pieces with a cosmopolitan edge. Synonymous with sophisticated casual looks and premium sportswear, Hugo Boss appeals to style mavens and celebrities alike. Hugo dresses perfectly accentuate the body for a flattering and feminine finish. Taking your seamlessly from desk to bar, styles are based in a versatile colour palette and crafted from premium fabrics for a timeless appeal. The range features both long and short-sleeved designs with occasional prints refreshing key pieces.