Premium ready-to-wear label Joseph was launched from a small family-owned hair salon in 1972. Starting off as a boutique showcasing the talents of little-heard-of designers of the time including Kenzo, Azzedine Alaia and Prada, this London-based brand has grown over the years into a lifestyle label associated with luxurious finishes, clean lines and rock and roll details. From elevated bikers to sharply tailored blazers, Joseph jackets are cool, contemporary and seriously chic 'invest now and wear these timeless wardrobe essentials forever.