RVCA is a unique brand that hails from California and is all about an aesthetic that is built on art and design, rather than temporary trends. It is heavily influenced by street style, which is clear in everything from the colour palettes used through to the bold prints that are often employed. The brand positions itself as a representative for subcultures and has become a lifestyle label for those who embrace a certain way of living and who enjoy the balance of life. Shop the range of RVCA shirts for sleek and modern block colour designs, as well as a range of classic plaids. Muted colours and a selection prints, from tie dye through to paisley, give the range a great deal of diversity.