Launched in 1989, Joules was founded by Tom Joule who gained experience in his father's shop. First coveted for its line of playful wellington boots, the label expanded to include a line of eclectic womenswear. Widely regarded as the go-to brand for quintessentially British style, purveyors of outdoor living will love Joules' multi-hued sweats, with their vibrant designs and quirky detailing. Versatility is key, with mock-necks and drawstrings allowing you to adjust the fit of their fleece tops and jersey hoodies with ease. Finished with contrast trims and colourful buttons, the mid-layer sweatshirts and tops will punctuate your look with statement style.