When it comes to austere, yet deeply elegant, anytime style, the first and last word belongs to Italian fashion hero Giorgio Armani. This iconic industry powerhouse boasts an enormous product portfolio, containing everything you'll ever need to make your life as beautiful and as classy as you desire. Born in the mid 70s, Giorgio Armani has steadily grown and developed to become one of the world's most instantly recognisable, lifestyle brands. Cultivate a suave and slick, Italian-like downtime look with Giorgio Armani jeans. These quality and constructed wares are perfect for nailing that desirable high-low look.